Road to $1M ARR day 35/60: +54 in ARR.

two more closes coming this week. momentum compounds.

Day 35 of the $1M ARR sprint.

Added $54K today.

New client signed on something we’ve been cooking for multiple clients but not visible on Earleads’ website (which i am considering redoing from scratch time for a new branding + website)

They wanted intelligent sales automation.

Not actually automated spray-and-pray garbage everyone’s tired of.

Real signal-based (hyper specific to them with multiple layers and enrichements) outreach that actually converts.

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The system we’re building for them is what sales should’ve shifted to 3 years ago already if everyone wasn’t busy burning money on AI SDRs sending “i saw you went to george town high school..” type emails.

1)Account-based intelligence:

Weekly automation checks multiple buying signals across their exact target account list.

Company raises Series A? We know. Hires a VP of Sales? We’re on it.

Posts about scaling challenges? Already in the inbox.

When intent shows up, we catch it in real time. Then we enrich with the actual decision makers and not some random “marketing manager” who hasn’t worked there since 2019.

2)Signal-driven outreach:

Second automation continuously scrapes two specific triggers they care about (can’t share which ones but think “money in motion” events).

Fresh companies entering their TAM every week get instantly enriched with ICP contacts. We’re talking sub-24-hour response time to market signals.

While their competitors are still updating their Salesforce, we’ve already booked the meeting.

This is the opposite of sending 10,000 cold emails hoping for a 0.5% reply rate like it’s 2018.

Getting the right offer in front of the right people at the right time. That’s literally the entire game. Everything else is cope.

Building this infrastructure once means they’ll never need another SDR tool again.

We monitor performance, optimize based on what’s converting, iterate weekly. The system gets smarter while everyone else is still A/B testing subject lines lmfao.

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Also sent 10 messages today to selected prospects in my CRM. Super specific value prop. No fluff. Just “here’s exactly what we’d build for you and here’s what happened when we built it for [similar company].”

3 booked calls in 60 minutes.

30% conversion on cold reactivation? That’s what happens when you deeply understand your market. Compounding knowledge is real.

The bet of breaking down what we do into specific, tangible outcomes is working.

People don’t want “GTM engineering.”

They want their pipeline unfucked.

Their CAC not looking like a WeWork balance sheet.

Their sales velocity actually... velocitizing (if that’s even a word)?

So we’re speaking that language now. No more fancy frameworks. Just results.

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i don’t know if i’m becoming extremely good at this or if market timing is perfect.

Probably both tbh.

Everyone’s cutting SDR teams right now. AI tools promised the world and delivered chatbots that sound like they’re having a stroke.

Companies need results, not more software subscriptions eating $5K/month to send emails nobody reads.

We’re the alternative. Smart operators using smart tools. Not automation replacing humans. Augmentation making them 10x more effective.

Like giving Iron Man suits to your sales team instead of replacing them with robots that can’t even spell the prospect’s name right.

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Two more prospects should close this week. Both been in conversations for weeks. One’s literally texting me at 11pm asking questions yesterday.

That’s buying behavior if i’ve ever seen it. Time to convert that interest into wire transfers.

The momentum feels different now. Not forced. Not desperate. Just... inevitable. Like watching a snowball roll downhill except the snowball is made of ARR and the hill is my CRM.

We’re moving. Locked in the right direction. The path to $1M is becoming clearer every day.

ARR: $735K → Target: $1M | Days remaining: 25

See you tomorrow 👊

O.

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accidentally built a million ARR GTM agency by refusing to spray & pray. now racing to $1M just to prove cold emails gurus wrong.

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